The first official trailer for Swiped has arrived, and it packs a punch—dramatizing the groundbreaking story of Whitney Wolfe Herd, the tech visionary who co-founded Tinder before launching Bumble, an app empowering women to make the first move. The film is set to premiere on Hulu in the U.S. on September 19, 2025 (with a Disney+ release in other territories).
Trailer Highlights
The trailer charts Whitney’s journey through the male-dominated world of online dating—where she witnesses the rampant spread of unsolicited explicit content like “pervasive dick pics,” before being pushed out of Tinder. In response, she launches Bumble to redefine the dynamics of online dating.
A tense emergency meeting shatters the tech bubble: “There’s an article about how pervasive the dick pics are,” a colleague voices. It’s a catalyst—Whitney declares, “We need to change the rules of online dating.”
Creative Team
- Lead Star: Lily James portrays Whitney Wolfe Herd in a headline-making performance.
- Supporting Cast: Includes Dan Stevens, Myha’la, Jackson White, Ben Schnetzer, Pierson Fodé, Clea DuVall, Pedro Correa, Ian Colletti, and Coral Peña.
- Creative Vision: Directed by Rachel Lee Goldenberg, co-written with Bill Parker and Kim Caramele, and produced by Lily James, Jennifer Gibgot, and Andrew Panay.
Release Date
World debut is scheduled for the Toronto International Film Festival on September 9, 2025. Hulu release is set for September 19, 2025, with international streaming on Disney+.
With its powerful portrayal of digital-era challenges and the tech uprising led by a determined founder, Swiped offers a gripping look at how one woman revolutionized an entire industry.
