TL;DR
- Bon Iver has partnered with Pantone to officially name and release the color fABLE Salmon (formerly referenced as Pantone 1625 C) linked to his 2025 album SABLE, fABLE.
- The color is part of the album’s visual identity: every piece of merch, artwork and promotion is built around this salmon-hued tone.
- The color is now part of Pantone’s color system, meaning designers and brands can reference it clearly in fashion, product, and graphic work.
What is fABLE Salmon and where did it come from?
fABLE Salmon is the bespoke colour developed as part of the album era for SABLE, fABLE, Bon Iver’s 2025 release.
The tone is rooted in salmon-pink hues inspired by fish flesh, sunsets and the underside of skin — a link to frontman Justin Vernon’s conceptual vision for the album.
Pantone formally granted the name and inclusion in its color library, renaming Pantone 1625 C to fABLE Salmon in recognition of the collaboration.
Why this color collaboration matters
Bon Iver has turned their album from an audio experience into a multi-sensory world: everything from artwork, merchandise, to color and tone is unified. fABLE Salmon functions as more than just a hue — it’s part of the storytelling.
By making the color official via Pantone, the collaboration bridges music and visual design in a formal way. Designers, product makers and creatives can now reference fABLE Salmon in their work with clarity.
Merchandise already features the shade: from T-shirts labeled “PANTONE® fABLE Salmon®” to garments dyed in the hue, the color becomes a wearable identifier for the album era.
